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Chasing a buzz: developments in the nicotine pouch market in the UK

tobaccocontrol · 2025-10-03 · canonical JSON source

2 visible annotations · policy: published · automated confidence ≥ 75.00%

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Nicotine pouches are preportioned bags composed of nicotine derived from tobacco plants or produced synthetically that is applied to a carrier material, such as food-grade filler, and placed under the lip.1 Although a niche product, global sales are increasing, reaching over 20 billion units in 2023.2 Concomitant with this growth, there has been a proliferation of nicotine pouch brands.