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Wegovy: FDA accuses Novo Nordisk of “false or misleading” ad for weight loss pill

bmj · 2026-02-13 · canonical JSON source

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The US Food and Drug Administration (FDA) has written to the maker of the glucagon-like peptide-1 (GLP-1) receptor agonist weight loss drug Wegovy (semaglutide), saying that its first direct to consumer TV advertisement for a new pill form is misleading and overstates the drug’s benefits.1